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Reflection Through Broken Glass

AUDIT

  • We will conduct an Audit of your current marketing program and collateral to develop a baseline, and to inform the go-forward recommendations and metrics. The Audit is designed to be monitored monthly, always looking to a 12-18 month horizon. 

  • Develop metrics to align with goals and objectives​

  • Market research

  • Target Audience / Demographics

  • Identify network and potential collaborators

  • Recommendations for marketing platforms

  • Website review - focus on enduser experience

  • Search Engine Optimizations (SEO) audit 

  • Evaluate current Brand Image (logo and voice)

  • Hashtag template

Open Book

BRAND IMAGE

  • Develop Brand Image guidelines that promote consistent, scalable brand identity and messaging. These guidelines will be for all marketing and advertising materials, print and digital and include: 

  • Brand Board Guidelines to protect the image and values of the brand, ensure consistent style and quality of presentation

    • Logo and its usage 

    • Typography - Fonts

    • Color system and brand board

  • Brand Voice Strategy – Develop brand story and how it is relevant in today's world.  Expand on your history - what have you done and how have you done it? 

  • Narrative and “Big Idea” (tagline or elevator speech) to be used in concert with all media platforms.​

Digital social media

SOCIAL MEDIA

  • Content Curation 

  • Graphic Design

  • Scheduling & Posting

Recording Studio

MEDIA MANAGEMENT

  • Ad Buys - Digital & Print

  • Graphic Design

  • Content Curation

  • Distribution & Placement

Mobile Phone Mock-ups

WEBSITE

  • Development

  • Enhance & Refresh

  • E-Commerce Solutions

  • SEO 

Sunrise from Below Architecture

MARKETING ARCHITECTURE

  • Create an overarching marketing plan 

  • Calendar

  • Themes

  • Budget  

  • Schedule

  • Digital & Print Platforms

  • Metrics 

Calender

TAILORED MONTHLY SUPPORT

​Implementation of marketing components ranging from detailed execution to oversight and calendar management. 

Open House D&B Portfolio July 2019 _Page
Open House D&B Portfolio July 2019 _Page

TEAM

 WORK

makes the

DREAM

 WORK

Click to meet our team

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